Your costumers’ must-read messages

Transactional messages (AKA transactional emails / text messages) are messages sent via email or text message (SMS) containing operational content, and typically sent following an action made by the customer.

“Forgot my password”, order confirming, or schedule reminder are typical examples of transactional messages.

These messages are of high importance to your customers, which explains their high reading and response rates – several times higher than marketing messages and newsletters.