Ask Questions, Get Answers

Before Anything Else

What is Email Marketing?

Email marketing is a powerful marketing tool and a most effective way to connect with customers and strengthen your relationship with them. Email marketing allows you to promote products and services, send updates, invites, or any other information you want your customers to know. Email marketing is anti-spam, consisting of consensual communication with each of your customers.

Why should I use email marketing?

Email marketing allows you to communicate with a large number of customers – both existing and potential, at a relatively low cost. It allows you to convey your message to your customers without requiring them to actively search for your message. It also provides you easy tracking of delivered message, and its recipients’ response to it. One of the most important features enabled using email marketing is the ability to accurately measure your ROI (return of investment). Email marketing is a great way to increase your customer scope, communicate with them, engage them, and be green by marketing and advertising without any use of paper.

Why inwise?

Because whether your a large-scale corporation, a one-man local business, a non-profit organization, or a personal blogger, inwise will meet all your email marketing needs.

How? By providing 360-degree solution. Use inwise for public relations, newsletters, product launches, quotes, invoices, sale alerts, reminders, greetings, internal communication, memos, reports, photo sharing, and so much more.

Where do I start?

First, sign up for a forever free account. After completing a brief sign up, you can log in to inwise and import your list of newsletter subscribers. Then, you simply add your company details (name, logo etc.), create a designed newsletter, and send.

Need help? Our support will assist you in the channel of your choosing.

Do I need any technical knowledge?

Not at all. inwise is an all-user system, providing you a simple and user-friendly interface. If you know how to send an email, you know how to use inwise.

Do I need to know HTML code?

Nope. inwise has an intuitive and simple-to-use editor, allowing you to design and edit your newsletter without any hassle. You can change basically everything, using a drag and drop interface: fonts, colors, images, links, and much more.

Do I need to download inwise to my computer?

No. inwise is an online service. That means you can use it via your browser, just like any other website you visit. Entering your username and password will take you inside your inwise account.

What software/hardware do I need to use inwise?

Any computer using Microsoft Windows XP or a later version of operation system, and Google Chrome or Firfox 3 or later version browser will do. For image editing you can use a variety of editing software; We personally like IrfanView.

Logging In

I forgot my password. What now?

No need to panic. It’s all good. To get your password, you can either:

  1. Go to Login page, and Click ‘Forgot your password’. This will guide you through resetting your password.
  2. Contact our support team.

Need to reset the password of someone else in your organization? Users of Manager permission level can do that. After resetting their password, go to the Settings menu and choose Replace Password to set a new one.

Why am I asked to change my password?

We put great effort in protecting your data. As part of our security measures, we ask you to change your password periodically.

Contacts and Groups

How do I import contacts?

You can import contacts in one of the following ways:

  1. Bulk import: upload a CSV/Excel file with your contacts.
  2. Manually: If you want to import a small amount of contacts, you can add them manually. If you want to enter email addresses only, you can entering all your contact email addressees together, separated by comma. Want to enter additional information on each contact? You can enter them manually one by one in the new contact area.
  3. Connecting to external database: You can import a contact from an external database using an API connection. This options has advantages and disadvantages: The advantage is allowing you to manage the contacts in groups. The disadvantage is that using this option, some features will be unavailable, including remove from group, duplication and more.
  4. Import from Outlook: this is the least recommended option due to security limitations posing difficulties on the import process. In this case, we recommend exporting your contacts to a CSV/Excel file, and importing it to the system, as described in option 1 above.

Can I add contacts to more than one group?

Definitely. You can choose in the contact person area all the groups you wish to add the specific contact to. Sending a newsletter to more than one group, contacts included in more than one of these groups – will receive the newsletter one time only, as the system eliminates duplicate delivery automatically. This last feature does not apply when using external groups/contacts.

What about Unsubscribe link?

An Unsubscribe link is added automatically to every newsletter. You can view it at the bottom part of your newsletter. This option is important both marketing wise, to allow your recipients the option to choose the messages they wish to receive, as well as legally, as part of the anti-span law, requiring all sender of advertising messages to include this option. Your recipients choosing to unsubscribed are documented and classified as such in the system.

How do I search a contact person and update their incorrect email address?

Simply type the contact person details (name or email address) in the search field. After you’ve located the contact person, enter their personal details to edit them. If you’ve encountered an incorrect email address in a statistic report, you can go directly from the report to the contact person area for editing by clicking the ‘edit’ button.

I do not see all of the contact details in the group page. Why?

You can choose the contact details you want shown in the group page. Simply click in the group page on the pencil icon located at the top of the table, and choose the fields you want to see. 

Adding a new contact to a group, the system reports they already exist, although they do not.

In this case, there’s a good chance this contact person already exists in another group. Try locating the contact using the search field (at the top part of the screen). Found them? Great. Now add them to a group of your choosing from their contact page. If you have a large number of contacts you wish to add to a new group, consider importing them via a CSV/Excel file. Another option is adding a tag to the contact person.

How do I remove a contact person from a group without removing them from other group?

Go to the contact person page. Uncheck the ✓ box next to the group you wish to remove the contact from, and save.

How do I delete an external group that’s not connected anymore?

Simple. Just press the Delete button next to the external group.

I imported contacts, but updated were less than the original number. Why?

There are two possible reasons:

  1. The file consisted of duplicated contacts, meaning – more than one contact under the same email address
  2. Some of the contacts have an incorrect email address

The results of your import, and answers to any disparities, are detailed in your import report.

Importing a CSV file, I get the following message: The given value of type String from the data source cannot be converted to type bigint of the specified target column.

Typically, the message above is received as a result of field mismatch, for example – entering letters or characters that are not numbers in a number field (i.e. a phone number set as a number field). What you do is re-import the contact file, and map the fields from the file in accordance with the fields in the system.

Do I need to delete a contact who unsubscribed when importing a contact file?

No need. Contacts who unsubscribed from a group can be part of the standard mailing list, but they will not receive newsletters as part of the unsubscribed contact list.

Can I undo unsubscribe action?

By law, you cannot undo an unsubscribed action. According to the spam law, you are forbidden from sending newsletters to people who unsubscribed from your group. If you wish to undo subscription, please contact our support team.

Why can’t I import a contact file in Excel format?

Please try the following solutions:

  1. Make sure the file name ends with .csv. If not, edit the file name / file format accordingly.
  2. Check if there is an illegal character or sign in one of the columns.
  3. If the file is above 10MB, split it into two separate files.

Trying to upload a data file (PDF, Word, Excel), a ‘Page Not Found’ message is received. Why?

The reason can be either of the following:

  1. The file is larger than the size limit – 10MB.
  2. There is a communication problem. Please contact our support team.

Importing a CSV file, some of the fields were not updated. Why?

It is possible some fields were not mapped during the import. Please check if the file you are trying to import contains a field that does not exist in the system and should be created. 

I imported unsubscribed contacts, but they are not updated in the system. Why?

Importing unsubscribed contacts, there are clear rules regarding the Excel file format.  The Email column should be the first column, and the column header must be – Email – in English only. Also, the first line must be a title row.