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Using Personalized Links

There might be cases when we'd like to send an email to one group, but with different links for each segmentation is this group.
Usually, we'd create many segmentations and send the message separately to each segmentation.

If we only want to change a link, we don't need to do that, but we can send the e-mail to the group and customize the link.

For example, if we want to send the same e-mail with a different link with it to client from north and the clients from south, and the link looks like the following:
For north clients: www.mysite.com/north
For south clients: www.mysite.com/south

You can write the link like that:
www.mysite.com/#field1#

Then, in field1 of each recipient, make sure you fill the right word (south or north) so that each recipient would receive the proper link.

Note: In order to track clicks on that kind of links, you have to change the accounts settings as following:

Check the "Include original link?" setting in the account's settings. (Contact support for further help).

See also