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The inwise Promise of Professionalism: The Test Email Feature
The "test emails" feature helps you make sure that your messages will be viewed exactly as you want them to be.
When you send out
emails or newsletters to prospects, if you don't have the right
appeal and look throughout the layout and images, then most will
not use your business. You want to make sure the information in
your campaigns is appealing and allows viewers to see you as a
professional. To make sure the outlook is always from the right
point of view inwise has programmed a mandatory feature to test
emails before you push the send button. This forces you to send a
test email every time you communicate, adding in a simple way to
remain professional.
Test 1: Look Through the Eyes of the Customer
The test email feature is programmed as a necessary step by inwise because we know it makes a difference in what your prospects and customers think of you. Direct messages communicate your level of professionalism, organization and trust. The test email is required once you finish writing an email and is completed in the following steps:
- Create your email campaign
- Set up your test group, consisting of up to 20 accounts
- Automatically be redirected to click the "test group" and send your message
- Check for errors in content, image and layouts and replace for a professional image
- Edit existing message if you need to, or just send it
Test 2: Formats in Emails
inwise has created the feature of the automatic test email because it makes a difference on the impression you leave with customers, specifically within various email accounts. Different suppliers of email accounts use specialized codes and formats for the company. These look different with your placement of layout and the images you use. Create accounts in up to 20 host areas, such as Gmail, Hotmail, Outlook and Yahoo. Once the test message is sent, you can look at the changes which need to be made. If the formatting is off in one account, then you can easily change the layout and content to make your newsletter easy on the eyes for any account.
Test 3: Formats in Browsers
With the inwise test email, you can see the browsers that display your newsletter. Chrome, Internet Explorer and Firefox all have different looks and styles as they format tables and read HTML differently. You want to make sure everything is viewer friendly and the layout isn't off.
Every online business needs a professional online image. If you don't focus on this presence, then it can reverse your business identity and drive away potential customers. To combat this, inwise creates a mandatory test email for you so you can look at various accounts and browsers while making sure you keep a professional image and high sense of appeal. The extra care allows loyal customers and prospects to have a positive, lasting impression of your online presence.