API - Application Programming Interface

API are certain lines of code which perform actions like those of the inwise system when they are implanted within a system that already serves your organization. 

The API feature is an advanced technological feature meant to be used by companies who already use a customized unified system for their regular management. For organizations like these, there is no need to drop your regular system to use inwise's digital marketing capabilities.

What is API?

API is an acronym for Application Programming Interface. These are certain lines of code which perform actions like those of the inwise system when they are implanted within a system that already serves your organization. This means that if your organization uses an internal system for its regular management, your employees will not need to exit the regular system they use to perform different actions with the inwise system.

If your organization does not use a customized unified system for its regular management, you probably do not need the API feature.

Flexibility and Efficiency for the IT Staff

Using inwise's API feature, the programming and IT professionals at your organization can "implant" digital marketing actions into the system used by the company's employees on a daily basis. Thus, for example, the employees can add new subscribers to the newsletter, create new messages and even receive statistical reports about messages sent through the system they already use, without needing to connect to the inwise system separately.

For the complete list of the code lines for inwise's API, click here.