View Recipient History

We all know the importance of monitoring the actions of our recipients when launching an email marketing campaign, but have you ever considered the potential benefits of tracking the actions of individual recipients?

With the "View Recipient History" feature being offered through inwise, monitoring the actions of individual recipients is now possible.

Enjoy a Number of Tools with the "View Recipient History" Feature

With the feature we have added to our newsletter and email marketing solution, monitoring the activity of individual email recipients is much easier. With this feature, you can easily check on all of the following individual recipient actions:

• Asking to be removed from your mailing list
• Clicking on the "Can't see the mail" link
• Requesting further details by form
• Clicking on the link in the site
• Clicking on the link sent by 'Send to Friend'
• Clicking on the 'Print' link

"View Recipient History" feature also makes it possible to check on basic actions, such as if the recipient opened the email newsletter, whether or not the email was bounced and what links the recipient clicked on.

Exploring the Benefits of Individual Recipient Tracking

By monitoring the actions of specific recipients, you can enjoy a number of benefits by using the "View Recipient History" feature. For example, you can:

• Determine whether or not individual recipients opened the email before contacting them individually to discuss the contents of the email
• Identify the links that individual recipients clicked on within the email, which helps determine which items the recipient is interested in
• Recognize individual recipients who may be having difficulty accessing the email properly so they can be provided with assistance as necessary

With the new "View Recipient History" feature, you can better tailor your email newsletters to meet the needs of individual recipients. Not only will this make your newsletters more valuable to each person on your mailing list, it will also increase the effectiveness of your email marketing campaigns so you can get the results you are after.

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